Working alongside the team at Live In Guardians, we were brought in to help shape the user experience and overall digital direction for their new website. The project began with a series of collaborative sessions to better understand their services, audiences, and the key journeys users needed to take when exploring care options for themselves or their families.
Through UX workshops and journey mapping, we worked closely with the Live In Guardians team to simplify the structure of the site and clearly present their two core service offerings. By focusing on these two distinct pathways, we were able to design a user experience that guides visitors quickly to the information most relevant to their situation, making the decision process clearer and more supportive.
With the UX foundation in place, we moved into the design phase, creating a calm, accessible, and reassuring interface that reflects the sensitive nature of the services being offered. The visual design was carefully developed to balance clarity, warmth, and professionalism, ensuring visitors feel confident and supported as they explore the site.
Once the design was finalised, we collaborated with Hood Digital, who led the build and development of the website. Working together, we translated the UX and design system into a fully functioning platform that delivers a clear, user-focused experience for visitors while allowing the Live In Guardians team to manage and grow their content over time.
Federation Design’s strategic HubSpot integration empowered G4HI to quadruple work volume without increasing headcount, transforming their digital infrastructure into a market-leading growth engine. This partnership provided crucial industry intelligence and technical agility, streamlining workflows and enabling massive, efficient scaling.
A certified HubSpot partner brings both platform knowledge and implementation experience. That means you get more than just technical setup — you get support with structure, process design, automation, reporting, integration, and long-term optimisation.
Branding is more than just your logo — it is the overall identity of your business and how people recognise, remember and connect with you. It includes your visual style, tone of voice, messaging and the impression you leave on customers. Strong branding helps build trust, makes your business more memorable, and sets you apart from competitors.
Mobile-first web design is an approach where a website is designed for mobile devices before being adapted for larger screens like tablets and desktops. This helps ensure the site works well for the way most people browse today, with clear navigation, faster loading, and a smoother experience on smaller screens. It often leads to better usability, stronger engagement and improved performance overall.
