Alongside the brand identity, we designed the website to explain the service clearly and support the online testing experience. The company’s test uses a sequence of tones, beeps and buzzes across different frequencies while the user wears their ear protection, helping determine what can and cannot be heard and therefore how effective the earplugs are in real use. That meant the website had to do more than simply look professional; it had to make the process feel understandable, reliable and approachable for first-time users.
The result was a joined-up brand and digital presence that helped Earplugtest present itself as both innovative and credible. By combining a healthcare-influenced visual identity with a clear and focused website experience, the business was better able to explain what it does, why it matters and how users can engage with the service confidently.
Federation Design’s strategic HubSpot integration empowered us to quadruple work volume without increasing headcount, transforming their digital infrastructure into a market-leading growth engine. This partnership provided crucial industry intelligence and technical agility, streamlining workflows and enabling massive, efficient scaling.
A certified HubSpot partner brings both platform knowledge and implementation experience. That means you get more than just technical setup — you get support with structure, process design, automation, reporting, integration, and long-term optimisation.
Branding is more than just your logo — it is the overall identity of your business and how people recognise, remember and connect with you. It includes your visual style, tone of voice, messaging and the impression you leave on customers. Strong branding helps build trust, makes your business more memorable, and sets you apart from competitors.
Mobile-first web design is an approach where a website is designed for mobile devices before being adapted for larger screens like tablets and desktops. This helps ensure the site works well for the way most people browse today, with clear navigation, faster loading, and a smoother experience on smaller screens. It often leads to better usability, stronger engagement and improved performance overall.
