Our work

Sector

Home Improvement Grants

Deliverables

Front-end Website
CRM Build
Online Client Portal
Outbound Marketing
Persona Builds
Automations
Nuturing Sequences
We delivered a complete range of branding, marketing and digital services for a company in the UK home improvement grants sector. This included brand identity, website design, a fully automated CRM, outbound email marketing, nationwide press adverts, direct mail flyers, and branded company apparel.

The standout feature was a bespoke client portal connected via API to the government’s EPC database, allowing users to be automatically qualified without manual team input. We also built document upload tools for collecting evidence and digital signature PDF functionality, helping streamline the entire customer journey.
Our work
fully automated system

Building an online self serve platform to engage and focus user intent

For this client in the UK grants sector, we delivered far more than marketing materials. We created a complete brand and communications ecosystem designed to support growth, improve efficiency and build trust with homeowners applying for government-backed home improvement funding.

Our work included brand identity development, website design and build, a CRM with full automation, outbound email marketing, nationwide press advertising, door-drop flyer campaigns, and branded clothing for the team. Every element was designed to create a consistent brand presence and support customer acquisition at scale.

The most significant part of the project was a custom-built client portal, integrated via API with the government’s EPC database. This allowed users to be automatically qualified with no team intervention, dramatically streamlining the process. The portal also included document upload functionality for collecting supporting evidence and the creation of digital-signature PDFs, helping turn a traditionally manual process into a seamless digital experience.

Federation Design’s strategic HubSpot integration empowered G4HI to quadruple work volume without increasing headcount, transforming their digital infrastructure into a market-leading growth engine. This partnership provided crucial industry intelligence and technical agility, streamlining workflows and enabling massive, efficient scaling.

Charles May  |  Managing Director
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FAQ's

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